Harutane turns your original IP into a business — crashing the cost of on-brand content and handing you digital products that are ready to sell from day one.
Your characters, on model, every time — generated in minutes and ready to post.
No storefront to design, no fulfilment to wire up. It’s standing when you arrive — you just switch it on.
Posting, consistency, captions and fulfilment are handled for you, so your hours go into the IP, not the admin.
Upload your cast, or generate new IP inside the platform.
Make on-brand content and publish in a few clicks.
Turn it into digital, print & personalised products that sell.
Put earnings back in and focus on growing your brand.
Real Harutane economics — set your monthly sales per line. This is your take-home profit after our cut, fees and product costs — not your gross sales.
Meet Glimmers — our own IP. Every video, print and personalised animation is made, posted and sold through Harutane, using the exact tools you’d use.
views generated
views on a single post
audience on English captions
selling live right now
TikTok ↗▶150k views
TikTok ↗▶92k views
TikTok ↗▶68k views
Personalised▶“Happy birthday, Emma!”
Personalised▶“For Léa”We create original, ownable characters, stand up the content engine and storefront behind them, and grow it together. And we’re exploring new ways to match investors with creatives — to back exciting new IP from day one.
Original characters designed with you.
On-brand content at a fraction of studio cost.
Investment and a shop, on terms that share the upside.
We’re working hard to bring new ways to fund, partner and grow — for IP partners, investors and everyone building on the platform.
For solo creators getting their IP earning.
For growing IPs ready to sell across every line.
For brands & ambitious IP building together.